Sunday, August 31, 2014

Interview: Paula Sandin and Jennifer Sandin Adams

Jennifer Sandin Adams & Paula Sandin
After the publication of Why aren't more Christians vegan?, I met Paula Sandin and Jennifer Sandin Adams, vegan sisters who were "totally healed from a litany of incurable diseases" by adopting a whole foods, plant-based diet.

The sisters' transformation was so successful that they co-founded A Litttle Light, a Christian t-shirt business with designs that make the Christian/ vegan connection and inspire healthy eating. They're also writing a book about their individual journeys from debilitation to excellent health.

New Vegan Age: Tell us about your lives. Where were you born? How did you come to be vegan? When and how did you come to start your business?

Paula: We grew up in Rockville, Maryland, a suburb of Washington, D.C. In 2006, I got very sick with a number of debilitating conditions and, as a result, lost my job. (I was eventually diagnosed with Chronic Fatigue Syndrome and its many accompanying corollary illnesses). After having been denied disability insurance, I was thinking about how to make an income. It was nearing Christmas, and I had gone on-line to look for uplifting Christian tee shirts as gifts for my sister and best friend. I could find none that appealed to me. Most were a little scary, to be frank. It was at that time that I thought there might be a market for tee shirts with positive and loving Christian/ inspirational messages. Thus, A Litttle Light, LLC was born. My sister was very involved from the beginning and eventually decided to officially become co-owner with me. 

In May 2008, Jennifer suffered from a complete collapse resulting from heart problems and seizures. After many months of doctors’ appointments, she, too, was diagnosed with a litany of chronic and “incurable” illnesses. After a few years of research and still suffering with the “incurable” illnesses, my sister and I adopted a whole food, plant-based diet leading us both to completely restored health. The food did for us what no doctor or medicine could. We are now both healthier than we have ever been in our lives.

As a result of our vegan lifestyles, and our belief that our food choices should reflect deeply held Catholic Christian values about respecting all of life, we created a "Change the Food, Change the World" line of tee shirts that inspire healthy eating.

NVA: I love the name of your business—that the "misspelling" of "Little" with three ts is intentional, to symbolize the three crosses on Calvary. How did you settle on specializing in t-shirts, and not another product?

Paula: Seeing the great success of Life is Good tee shirts and their uplifting messages, we knew there was broad public interest in inspirational tee shirts with cute designs. A Little Light, LLC appeals to a somewhat narrower niche market. Our inspirational tee shirts are also uplifting and whimsical, but they point specifically to God, our true Inspiration.

NVA: In addition to the impetus for starting it, what makes the business vegan? Sourcing? Materials? A percentage of profits to vegan charities?

Jennifer: We aspire to be able to support a number of charitable organizations, including farm sanctuaries and vegan food/water charities that feed the poor and hungry. In 2014, A Litttle Light, LLC donated to Esther the Wonder Pig’s Indiegogo animal sanctuary campaign. Our ultimate goal is to create a foundation that supports farmers who want to switch from animal-based to organic, plant-based agriculture.

We are also very interested in partnering with non-profits to which we would donate a percentage of t-shirt sales. The types of organizations with which we are most interested in working are those that are Catholic (and other Christian denominations), as well as those organizations that support animal welfare and other pro-life issues.

NVA: You've found a way to combine your closeness as sisters with your strong personal beliefs, business passion, and life experience. Where and how do you market and sell your shirts? How do most of your customers find you?

Paula: A Litttle Light, LLC is an internet-based company, so our commerce is primarily done on-line. However, we did exhibit at the 2013 DC VegFest trade show and may exhibit at the Northern Virginia Christmas show at the Dulles Expo Center in mid-November.

NVA: Tell us about the design and manufacturing processes.

Jennifer: Together we develop the ideas for tee shirt messages and designs and sketch (read: scratch) them out on a piece of paper. My husband, Steve, then uses his own creative talent and graphic design skills to create something beautiful for us. We use a local company to print our tee shirts.

NVA: Do your offerings rotate seasonally? Annually?

Jennifer: We do offer seasonal designs, which also include holiday designs. For instance, we have created designs that are more appropriate for spring and summer, and we also have specific designs for Christmas. Right now, we are featuring our Fall collection of crisp apple tees. They celebrate the season and its abundant harvest of delicious, healthy foods.

NVA: What's been your most popular product to date? Why do you think it resonates with your customers?

The Bee Still design
: We have three very popular designs: (1) our Bee Still shirt, featuring a whimsical bumble bee with the words “Bee Still” underneath, (2) our Green Apple shirt, with the words, “Every seed bearing fruit shall be your food,” surrounding a green apple, and (3) our American Flag shirt with the words “In God We Trust” below the flag.

Jennifer: The Bee Still shirt may be popular because it reminds people to slow down and give God the reigns. It has a double meaning, as well. It subtly reminds us about our need to protect bees from extinction. Aside from their own value as God’s Creatures, they also help us to maintain our food supply through pollination. We want the bees to still be around for future generations, hence “Bee Still”.

Paula: Our Green Apple shirt is popular with vegan audiences because it points back to God’s original plant-based eating plan for humanity.

Our In God We Trust Flag tee is popular because it points to the foundation upon which our nation was founded. As well, the three stars represent The Trinity – Father, Son, and Holy Spirit. In fact, any tee that features “three” of something is our way of pointing to The Trinity.

NVA: Congratulations on finding a much-needed niche! We hope it will continue to find new markets and hearts as veganism grows. Will you offer any discounts or promotions for the upcoming back-to-school and holiday seasons? If so, how can readers take advantage of them at checkout?

Paula: We regularly offer discounts and promotions. We try to widely communicate them by announcing them on our website homepage and on Facebook and Twitter. Our best communications come from our satisfied customers who tell others about A Litttle Light, LLC.

NVA: Anything else we haven't yet discussed? Any other upcoming projects or plans you'd like to mention here?

Jennifer: We have just finished writing a book, Pick Up Your Mat…And Follow God to Divine Health, which chronicles our journeys from debilitating sickness to extreme good health by following God and adopting a whole food, plant-based diet (God’s eating plan found in Genesis 1:29). The book is currently with our publisher undergoing an initial editorial review.

Paula: In conjunction with the book, our vision is to be able to speak to audiences, including churches and colleges, about our health and spiritual journeys and share the incredible health benefits of eating a plant-based diet. So many people are sick (or will be), and we want them to know there is a way out of illness and debilitation.

NVA: Thank you so much, Jennifer and Paula. All the best to both of you as you continue your important work, and please stay in touch! We look forward to reading your book when it is ready.

Tuesday, July 1, 2014

On fundraising excess

Have you ever had to write a letter like this to a favorite vegan charity?
"Thank you for the amazing work you do for animals, and for your role in raising awareness about the importance of protecting them. As longtime vegans and longtime supporters of your organization, we are grateful for your efforts and will continue to support you financially when we can.
That being said, I must relate my concern with the amount of money you've recently spent on securing donations. In the last few months alone, we have received between 15 and 20 individual pieces of mail exhorting us to give or renew our membership. We've also received a few phone calls.
As someone who works with nonprofits, I know that many donors appreciate an occasional reminder to give. However, I also know precisely how much these campaigns cost—and I know that twenty touches in two months is, by any measure, excessive.
Please remove us from all telephone and USPS mailing lists, effective immediately. Please also reconsider the amounts of solicitation you do, both because of the cost (much of it could be going to the veterinary care and feeding of the animals) and of these "hard sell" efforts' tendency to alienate people who otherwise support your work."
As someone who sincerely appreciates this organization and its work—I've even raised funds for them on my own—I hope the right people receive (and take to heart) this message.

Saturday, June 7, 2014

10 important moments in Christianity & vegetarianism

By John A. Zukowski

I give presentations on religion and vegetarianism. And when I do, the section on Christianity leads to the most questions.

Eastern religion is easier to explain—mostly because of a belief in reincarnation.

Buddhists, Hindus, and Jains believe all sentient beings have souls. They become new life forms after they die based on the karma they’ve accumulated. That seems to have created empathy toward animals—who are viewed as fellow creatures in the cycle of reincarnation. These religions also embrace an ideology called ahisma where it’s a virtue to practice non-violence toward both humans and animals.

But Christianity is a different story.

Christianity has had a problematic relationship with vegetarianism. But since the days of the New Testament, a minority of Christians have been vegetarians. And in recent years there’s been a slow but increasing movement toward Christian vegetarianism and veganism.

So why has Christianity been so ambivalent about vegetarianism and veganism? Here are 10 important moments in the history of Christianity and vegetarianism

#1. Book of Genesis: Both humans and animals were originally vegetarian

After God tells humans they have dominion over the world (more about that later),
he tells them they’ll live on vegetables and fruit. And all animals will too. (The exception is that
Adam and Eve can’t eat the fruit from the tree of knowledge. We know what happens there.)

But after The Fall, things changed. When Adam and Eve cover themselves with fig leaves,
God gives them skins to wrap themselves in – did God sacrifice an animal to do this?
And later Abel offers an animal sacrifice which God prefers over Cain’s sacrifice of vegetables.

Why it’s important: The idea that God originally designed all life forms as vegetarian before The Fall to this day inspires some Christians to be vegetarian. Some Christians also believe the world will return to this state of paradise where living creatures will all exist peacefully (Isaiah 11:6-9).

#2. After the flood: A mandate to eat meat

After the flood is over, Noah comes out of the ark and performs an animal sacrifice.

After Noah’s sacrifice, God says he won’t destroy humans again. And God tells Noah,
 “Every moving thing that lives shall be food for you; and just as I gave you the green
plants, I give you everything.” Humans are now commanded to be omnivores, it seems.

But as vegan author Victoria Moran told me in an interview, this could be interpreted as a
temporary dispensation. After all, the plantation on the earth would have been destroyed
by the flood. What else was there to eat?

Interestingly, in the recent “Noah” movie starring Russell Crowe, the sacrifice and
command to eat meat aren’t shown. And before the flood, the villains are meat eaters
while Noah and his family are vegetarians.

Why it’s important: God’s order to eat meat has been cited many times for centuries as a defense of eating meat.

#3. Post-flood Old Testament: Kosher diet, animal sacrifices

In the Old Testament a diet that pleases God is outlined in detail. Now called a kosher diet, it prohibits eating pig, shellfish and other creatures considered unclean.

Animal sacrifices also went on regularly the Jewish temple. They were made every day—more often during religious holidays and other events. Sacrifices were usually meant to atone for wrongdoing.

It’s Jesus himself who seems to call for an end to animal sacrifice. In the Gospels when he overturns the moneychangers’ tables in front of the temple, it’s his signal that the idea of sacrificing animals to atone for sin is no longer acceptable. Part of the business being done there in front of the temple was to sell animals for sacrifices in the temple—and it’s clear Jesus doesn’t approve.

Why it’s important: In the post-Flood Old Testament, God has a required diet. And it isn’t vegetarian. Animal sacrifices imply that God approves of killing animals.

#4. The early Christian divisions over vegetarianism

Scholars debate how extensive it was, but the early Christian movement squabbled over Christian doctrine.

And some of the debate focused on food. There were Christian vegetarians in the early church. And the Bible has a mixed view of them. The best view is tolerance; the worst is condemnation.

In the Book of Romans, Paul writes that “Some believe in eating anything, while the weak eat only vegetables.” But he goes on to say that both meat eaters and vegetarians must not judge each other and that God welcomes both. But in 1 Timothy, the writer (who may or may not be Paul) condemns “deceitful spirits” that lead people to abstain from some food—as well as marriage.

Some early church fathers were vegetarians including Basil the Great, Jerome, Tertullian and Oregin. Most of the early Christian vegetarians were ascetics, who believed that self-denial, fasting and sacrifice of some worldly things could bring one closer to God.

Why it’s important: Although the church rejected vegetarianism as a regular practice, the church later incorporated the ascetic practice of abstaining from meat during Lent and other fasting periods.

#5. St. Augustine condemns the gnostics and vegetarianism

After converting to Christianity in the 4th century, Augustine regretted a lot—his mistresses, his hedonism, his years in a gnostic sect. As anyone who is familiar with “The DaVinci Code” knows, gnosticism was an alternative view of Christianity considered heresy by the orthodox church.

The gnostics believed in a dualistic view of the world. There was both a good god and an evil god. And flesh was associated with the evil god. So gnostics often were celibate vegetarians because they believed there was something inherently evil in flesh.

Augustine spent nine years in a gnostic sect led by a Persian man named Mani. After he left the group and converted to Christianity, he condemned Mani, the group and its practices – which included vegetarianism. Augustine said it was superstitious to not eat meat and wrote that the commandment “thou shalt not kill” didn’t apply to animals.

Why it’s important: Augustine’s influential writings make vegetarianism associated with gnosticism, which the church considers heresy.

#6. Thomas Aquinas: Animals don’t have immortal souls

In a section of “Summa Theologica,” Aquinas differentiated humans from animals. Animals were sentient beings, but they didn’t have an intellect necessary to have an immortal soul, Aquinas said. They couldn’t choose morality, they operated on instinct.

However, this wasn’t carte blanche to do anything to animals. Aquinas believed animals were to be eaten, but he didn’t support killing animals for pleasure. And he said being kind to animals was a good spiritual practice to be a better person.

Why it’s important: Because of the belief that animals don’t have immortal souls, Christians weren’t motivated to be vegetarians for that reason. Instead, the reasons have been for improved health, asceticism to be closer to God, and ethical considerations of animal treatment.

#7. Ellen White starts a veg-friendly denomination

With a public anxious about disease and death, there was a health movement in the 19th century – which called for a change to a plant-based diet.

The first vegetarian society in the United States was founded by the Rev. Sylvester Graham, a Presbyterian minister from New Jersey. Graham believed sickness sometimes was created by not following the pre-Fall vegetarian diet.

One of his followers was Ellen White who with her husband started the Seventh-day Adventist denomination in 1863. She wrote of a vision she received where God wanted people to be vegetarians. “It was contrary to his plan to have the life of any creature taken,” she wrote. “There was to be no death in Eden. The fruit of the trees in the garden, was the food man’s wants required.”

Why it’s important: The idea of a healthy God-made pre-Fall diet went further toward full-time vegetarianism than the ascetic Lent fasting.

#8. Tolstoy documents the slaughterhouses

When someone was curious about why the Christian Russian writer Leo Tolstoy was a vegetarian, sometimes he’d take them on a tour.

He’d bring them to a slaughterhouse to see animals being killed. Usually after seeing the carnage and the screams, the shocked spectator stopped eating meat.

Tolstoy’s landmark essay on vegetarianism called “The First Step” was more than just a description of slaughterhouses. Tolstoy believed non-violence was a central component of Christianity. He wrote about how the early Christians were pacifists and that killing was against what the Gospels taught. He also believed that self-control and self-denial were essential virtues for Christians. Eating meat was contrary to Jesus’ examples of anti-violence and self-control. He wrote this about eating meat:

“Its use is simply immoral, as it involves the performance of an act which is contrary to the moral feeling – killing; and is called forth only by greediness and the desire for tasty food,” Tolstoy wrote.

Why it’s important: It shifted the debate to animal ethics. Previously, many vegetarian Christians focused on health reasons or returning to a pre-Fall vegetarian diet from the Book of Genesis.

#9. C.S. Lewis: Do animals go to Heaven?

The Christian apologetic author C.S. Lewis believed animals didn’t have immortal souls. It seemed illogical to him that all animals could go to heaven.

“Where would you put the mosquitos?” he wrote.

Animals had no concept of either sin or virtue, Lewis believed. The animal world was so brutal with wild animals cruelly killing each other that maybe Satan had corrupted the animal world the same way he caused the Fall of Man, Lewis wrote in his book “The Problem of Pain.”

But Lewis loved his pets. He nicknamed himself “Jack” after a neighborhood dog that was run over and killed. He owned more than a half dozen dogs and several cats in his lifetime. He returned home from his job as a professor every work day to eat lunch and walk his dogs.

Because of his affection for his pets, he believed that some animals developed a sense of self or personality. That didn’t seem to happen often to wild animals. He believed it happened when man made them tame. So he left the door open for seeing his pets again in heaven.

“Certain animals may have an immortality, not in themselves, but in the immortality of their masters,” he wrote.

Why it’s important: This indicated a spiritual perspective toward animals where pets are in a different category than animals killed for meat.

#10. Smashing Stereotypes: The new conservative vegetarian movement

In pop culture, vegetarians and vegans are often portrayed as either radical flaky hippies or overly sensitive girls.

But that stereotype is changing. Veganism now has a more health-conscious image—and some conservatives are responding to that.

Where I live in Eastern Pennsylvania, the churches that have regular vegan groups and pot lucks are at conservative non-denominational churches. Not at Unitarian, Quaker and liberal Protestant churches. What’s going on?

In some Christian conservative churches, the idea that the body is a temple and one must honor it by being healthy is increasingly gaining popularity. (The animal ethics part of vegetarianism seems to follow after the initial emphasis on better health.) And the idea of a purer pre-Fall diet in the Book of Genesis is being talked about in more than just Seventh-day Adventist churches.

The catalyst for the conservative vegetarian/vegan movement was probably the 2003 book Dominion. Matthew Scully (former speech writer for George W. Bush) wrote that the concept of dominion over the earth and animals from Genesis needed to be redefined and re-examined. God told humans to be caretakers of the natural world, not ravagers of it, he wrote. Practices such as safaris, factory farms and whaling expeditions were out of line with how God intended humans to care for the world and its creatures.

So why do some liberal churches resist vegetarianism? Maybe some liberals are part of foodie culture—which abhors asceticism or self-denial. Vegans and vegetarians on the left may be more countercultural or libertarian (and live in rural or urban areas) than some mainstream liberals (who often live in suburbs—a mecca for foodie culture).

Why it’s important: The growth of vegetarianism among conservatives isn’t a huge trend yet. But it’s a cultural shift that may have far-reaching implications. It could smash the hippie vegetarian stereotype and extend its appeal.

John A. Zukowski is an award-winning religion journalist whose website, Spiritual Pop Culture, critiques popular media with a spiritual and ethical perspective. Book one of his  engaging hour-long presentations on religion and vegetarianism for your upcoming church Bible study.